Wednesday, December 1, 2010

Publication Ad






Target audience:  Horse owners that receive Horse Illustrated magazine.

Call to action:  Is to remind the people about the quality and natural ingredients in Finish Line products.  This will promote them to want to purchase a Finish Line product.

Full Page ad:  Trim size is 8.375" x 10.875", Live area is 7.875" x 10.375", Bleed is 8.625" x 11.125"  This gives it a .125 bleed and a .25 margin.  The publication will cost $4,990.  The format has to be a PDF.  The color mode has to be CMYK processed color only.

1/3 Page ad:  Trim size is 2.31" x 9.75" with a .125 bleed and .25 margins.  This ad will cost $2,445.  Format and color mode are the same as full page ads.

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