Rough
The purpose of the design I have created, is to get the attention of teenagers ages 14 to 18. I would like it to draw them in, and think about the PSU Graphics and Imaging department. Most teens have either a cell phone and/or IPod; those that don't think they are cool and want one. I decided to use one of these objects for my design. I started by listing what teens like, and what they like to do. I interviewed Carissa Byers who is one of my friend's 14 year old daughter. I asked her what she liked, and what would she like to see on a notepad. Carissa answered that she likes cars, texting, music, and going to football games. This brought me back to the cell phone and IPod idea. This would require texting or music to get the viewer's attention. I did three thumbnails of an IPod, and seven thumbnails of a cell phone. I then decided to pick one IPod, and one cell phone to make my two rough sketches. After I drew my roughs, I decided to go with the cell phone. The kind of cell phone I sketched is a blackberry, which is one of the more popular cell phones for texting. I created a large talk bubble above it with all kinds of different texting abbreviations. I highlighted the text so the user can easily write over it. In big letters in the center I put football game at 8, thinking back to what Carissa said about how her and her friends like to go to football games. The bubble idea I got from a book my daughter reads called Diary of a Wimpy Kid. I decided not to use any lines, and let the person using the pad determine where they want to write. Some of the elements of design I considered in this design were: space, balance, shape, and value. The realistic shape of the phone is made to catch the person's eye. The bubble is a combination of positive and negative space, but is light enough in its value to let the person write over it. I choose to let the bubble be asymmetrical in balance (off to one side), rather than putting it in the center of the page. By doing this I believe I have made the design more interesting. The principles of design I considered were: unity, contrast, emphasis, and functionality. There is unity between the phone and bubble, because they relate to talking and texting. The text used inside the bubble, and on the phone is close to the sans serif font used for texting. The PSU Graphics and Imaging Technologies, and the web address is also used in the same sans serif font. The contrast of the phone draws the reader to look at it, and makes this the focal point. The emphasis is starting at the phone and following the bubble up and around, then ending with PSU GIT and the web site. A viewer might also start at the phone and go downward to PSU GIT, then back up to the bubble. Either way PSU GIT is getting viewed, and that is part of the function of the notepad. I believe this notepad is interesting enough for a teen to want to pick it up and take it with them to use.
|
|
No comments:
Post a Comment